Every story we've run.
285 stories on the business of pet retail. Browse by section.
Central Bought a 6,000-SKU European Catalog That Is 90% Own-Brand
The acquisition puts 90% own-brand European product into Central's sales force. If you stock enrichment or small animal, the math shifted.
5 min read · Jul 29
Nulo Turned Its Ad Budget Into a Contest With Petco
The brand is spending on consumer pull instead of your demo day. Your job is to know which bet pays your rent.
4 min read · Jul 29
The Second Bag Your Customer Bought Was a Subscription You Never Offered
Auto-ship, curated boxes, VIP memberships, the models that turn one-time buyers into recurring revenue, built for stores with real rent.
3 min read · Jul 29
The Pet Age 500 Will Name Products. It Has Not Named the Criteria.
The announcement doesn't say whether inclusion is editorial or sponsored. That single detail decides everything.
3 min read · Jul 29
Sleepypod Rebuilt Its Brand Around Crash-Test Proof
The Denver carrier maker repositioned around safety credentials. The question: does travel safety drive basket size?
3 min read · Jul 29
The QR Code on Your Door Is Solving a Problem Most Pet Stores Don't Know They Have
Bark & Luv's front-door QR sends after-hours foot traffic to the site. Most stores read it as a nice touch. It's solving a revenue leak.
4 min read · Jul 29
What Do You Actually Get When PetIQ Buys a Muscle Health Brand You've Never Stocked?
PetIQ closed the MYOS acquisition. The ingredient has clinical studies. The retail proof of concept does not exist yet.
3 min read · Jul 29
Three Sparkle Salons in One Market Change Your Consumables Math
Three membership grooming salons in one city train customers to stop buying bottles at retail.
4 min read · Jul 29
Honest Kitchen's Bake Mixes Bet You'll Pay $10 to Mix Flour When You Could Buy the Biscuit
The company is selling the opportunity to add work at a premium price. That's a different bet than a finished treat.
3 min read · Jul 29
PATS adds grooming sessions for retailers who don't groom
The show partnered with BIGA to run retailer-focused sessions on selling grooming products with confidence.
2 min read · Jul 29
What Do You Actually Get for Ordering Evanger's at SuperZoo Before You See Q2 Sell-Through?
15% off, plus 10% more if you add new SKUs. The timing creates a decision most buyers would rather defer.
3 min read · Jul 29
The Pets Table Took Fresh Dog Food Off the Cold Chain
The Pets Table's new EasyFresh line sits at room temperature, needs no preservatives, and costs less than frozen fresh.
3 min read · Jul 28
Dr. Tim's Renamed Tri-COX and Took Your Shelf Equity With It
Formula improvements are real. The name change traded shelf equity for a cleaner label.
3 min read · Jul 28
The PATS Award Seal Stopped Predicting the Reorder
The trophy gets you the meeting. These four answers decide whether the product stays on your shelf past the first order.
3 min read · Jul 28
15 · Brands & DTCRoyal Canin Put Its Vet Diets on Amazon Prime
The company made your store optional for every subsequent purchase. The Subscribe & Save piece is the part that matters.
4 min read · Jul 28
Your Supplement Aisle Runs on FDA Enforcement Discretion
The category exists under 'enforcement discretion.' NASC is pushing federal legislation to make it permanent.
2 min read · Jul 28
In-Flight Dog Grooming Is a Premium Positioning Test, Not a Travel Story
BARK Air partnered with PRIDE+GROOM for in-flight grooming. The halo will not drive your sales, but it shows where premium is splitting.
3 min read · Jul 28
If There's a Petsense Closing Near You, This Is the Window You Actually Have
Tractor Supply is closing 75 Petsense stores. If one's near you, the customers it trained on specialty assortment are now in play.
3 min read · Jul 28
Petco Is Treating Halloween Like a Tentpole. Your Buy Window Moved.
The big-box chain is treating Halloween like a tentpole launch. That moves your buy window whether you like it or not.
3 min read · Jul 28
TiCK MiTT Landed in Costco Warehouses Across 16 States
The chemical-free tick tool went mass. If you stock the category, the pricing conversation changed this week.
4 min read · Jul 28
Musti's Re-Platform Ate Its Online Quarter While Stores Grew 3%
Online growth slowed to near-flat while like-for-like store sales held steady. The platform migration cost a quarter of momentum.
4 min read · Jul 28
A Private-Label Co-Packer Bought Half a Branded Competitor
When a contract manufacturer buys the brand instead of only making it, it is telling you where the real money moved.
4 min read · Jul 28
If You're Reordering Joint Supplements on Autopilot, This Is the Question You're Not Asking
A reformulation is the permission structure to swap out the bottom-third SKUs you've been carrying out of habit.
3 min read · Jul 28
Phillips Is Betting Tear Stain Care Can Sell Off a Shelf
The distributor made a category most stores skip easy to try. Whether it actually turns is the whole bet.
3 min read · Jul 28